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Avid Link Revealed at NAMM – Free App Connects the World’s Creative Community, Enabling Creatives to Collaborate and Aspiring Pros to Get Discovered

Avid delivers free mobile and desktop app to create opportunities for creatives to interact, promote their work, and purchase products—all in one simple, easy-to-use interface

ANAHEIM, Calif., Jan. 24, 2019 (GLOBE NEWSWIRE) — The NAMM Show (North Hall, Booth #15502) – Avid® (Nasdaq: AVID), the leading technology provider that powers the media and entertainment industry, today released the full version of Avid Link, the one-of-a-kind free app for content creators. Available in the Apple App Store and Google Play, or as a direct download from the Avid Link product page, Avid Link enables anyone working in music, film and television or aspiring to—whether a novice or a pro and whether an Avid user or not—to improve their ability to promote their skills and get discovered; connect with the creative community; manage their projects, products and workflows; and expand their creative capabilities all in one place.

Avid Link allows users to connect with anyone whether they use Avid or third-party tools, and anywhere on the go via an iOS and Android mobile device or on home macOS or Windows systems. For the millions of Avid creative tools users, Avid Link is the perfect complement to their working style since they can conveniently open the app through Pro Tools®, Media Composer® and Sibelius®, and access their Avid Master Account information easily by just logging in.

Demonstrating the sheer star power of the Avid user community, Avid Link is the exclusive online streaming platform for the popular Main Stage events starting today at Avid’s NAMM booth (#15502). A perennial favorite of NAMM attendees, the Avid Main Stage is the place to learn from some of the biggest names in music, live sound and audio post production. This year’s line-up includes iconic producers, editors and mixers best known for working with artists like Foo Fighters, Cardi B and Lady Gaga, and on films such as Venom and Deadpool.

“The Avid Link app is for everyone in the creative community to share content and ideas, connect with other artists, engage in collaborations, and stay up-to-date on news, events and products—all from one interface,” said Rob D’Amico, Director, Audio Solutions Marketing at Avid. “Avid Link appeals to a diverse, passionate community of users because it offers so many benefits from managing product licenses, updates and installations to easily accessing and purchasing the tools needed to expand creative potential​s.”

Avid Link features and benefits:

Avid Link is available now. For more information, visit https://www.avid.com/products/avid-link.

About Avid
Avid delivers the most open and efficient media platform, connecting content creation with collaboration, asset protection, distribution, and consumption. Avid’s preeminent customer community uses Avid’s comprehensive tools and workflow solutions to create, distribute and monetize the most watched, loved and listened to media in the world—from prestigious and award-winning feature films to popular television shows, news programs and televised sporting events, and celebrated music recordings and live concerts. With the most flexible deployment and pricing options, Avid’s industry-leading solutions include Media Composer®, Pro Tools®, Avid NEXIS®, MediaCentral®, iNEWS®, AirSpeed®, Sibelius®, Avid VENUE™, FastServe®, Maestro™, and PlayMaker™. For more information about Avid solutions and services, visit www.avid.com, connect with Avid on FacebookInstagram, TwitterYouTubeLinkedIn, or subscribe to Avid Blogs.

© 2019 Avid Technology, Inc. All rights reserved. Avid, the Avid logo, Avid NEXIS, FastServe, AirSpeed, iNews, Maestro, MediaCentral, Media Composer, PlayMaker, Pro Tools, Avid VENUE, and Sibelius are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. All other trademarks are the property of their respective owners. Product features, specifications, system requirements and availability are subject to change without notice.

PR Contact:
Avid
Amy Paladino            
Amy.paladino@avid.com

Red Lorry Yellow Lorry (Avid’s PR agency)  
Alex Humphries-French – UK
Tanya Roberts – USA                        
avid@rlyl.com